Martech Advisor | Leading Employees that Talk
Carol Lee Andersen, President, Questback, discusses, in our current age of Big Data, massive data sets from solicited employee feedback don’t set anyone apart. She adds that, organizations can, however, set themselves apart in how they act on it. When I was at Oracle and SAS Institute in the 1990s and 2000s, the ability to gather and analyze massive data sets was the competitive advantage. Today, massive data sets are everywhere. In the world of Big Data, IoT and AI, business